@ARTICLE{10.21494/ISTE.OP.2023.0927, 

TITLE={Tourism development in the smart city: the case of the city of Marrakech}, 
  
AUTHOR={Si Mohamed Ben Massou, }, 
	
JOURNAL={City and Tourism}, 
	
VOLUME={1}, 

NUMBER={Issue 1}, 
	
YEAR={2021}, 

URL={https://openscience.fr/Tourism-development-in-the-smart-city-the-case-of-the-city-of-Marrakech}, 
	
DOI={10.21494/ISTE.OP.2023.0927}, 
	
ISSN={2976-5897}, 
	
ABSTRACT={The great development of the New Information and Communication Technologies has facilitated the transition from the ordinary city to the smart city, a label that has been claimed in recent years by a lot of territories around the world. The Smart City concept represents the dominant direction of urban development based on the digital transformation of the city to respond to the local population and tourists needs about the mobility, the environment, the governance, the lifestyle, the economy-innovation and the culture and citizenship. This article aims to study the possibility to integrate the tourism in the smart city (Marrakech as an example) and to analyse the role of private and public actors in this integration. How can the local actors of the destination envisage this tourism development and through what will the approach? In order to answer to our subject and questions, we carried out in a first step, a documentary research, the goal is to have some information about Marrakech’s smart practices. In a second step, we developed a qualitative study with eleven actors in relation with our subject who responded to our interview guide. We glimpse the importance of the degree of connectivity as an indicator of possible synergies , but also to underline the fact of highlighting and including a cumulative process between human capital, culture, environment and urban governance, both tourist and administrative.}}