TY - Type of reference TI - La Seine à Vélo: developing a model of creative and sustainable tourism AU - Alice Sohier AU - Cristina Sanchez Algarra AB - This article examines the rollout of a cycling route in France and the tourism logics mobilized in the context of a renewed tourism landscape shaped by emerging, highly valued models – sustainable tourism, slow tourism, and creative tourism. The focus is on a relatively young and still-evolving itinerary, La Seine à Vélo, which is being developed through the joint efforts of several local authorities and celebrates its 10th anniversary. Drawing on an exploratory qualitative study based on 14 semi-structured interviews, field observations, and document analysis, we shed light on the development of a cycling route that positions itself as a creative and sustainable model. Our analysis reveals a growing interest from public policies. By aiming for potential economic benefits, they have found new ways to distinguish themselves. However, the development of this approach is hampered by fragmented and sectoral governance. DO - 10.21494/ISTE.OP.2026.1444 JF - City and Tourism KW - Creative tourism, Sustainable tourism, Slow tourism, Cycle tourism, Territories, Tourisme créatif, Tourisme durable, Slow tourisme, Cyclotourisme, Territoires, L1 - https://openscience.fr/IMG/pdf/iste_ct25v4n1_1.pdf LA - en PB - ISTE OpenScience DA - 2026/04/7 SN - 2976-5897 TT - La Seine à Vélo : le développement d’un modèle de tourisme créatif et durable UR - https://openscience.fr/La-Seine-a-Velo-developing-a-model-of-creative-and-sustainable-tourism IS - Issue 1 VL - 4 ER -