exit

Daniel Casanova
auteur indépendant



Published on 13 September 2021   DOI : 10.21494/ISTE.OP.2021.0737

Abstract

Résumé

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et appliquer un paternalisme social pour se fidéliser ses ouvriers. ABSTRACT. Samuel Colt was an extraordinary character. Adventurer, passionate about mechanics and chemistry, he would show himself to be a true entrepreneur of industry. Both a good talker and a seducer, throughout his life, he would develop his invention: the revolver, and for that he would become a real businessman. He secured legal protection for his patents, took advantage of the historical context (conquest of the West, war with Mexico and also the Civil War), increased the productivity of his factory and showed foresight in advertising and promotional marketing. Samuel Colt knew how to use his interpersonal skills to offer luxury weapons to key men in different states. He knew how to rationalize his factory, designed according to his plans, applying a kind of segmentation of work before this had really been conceived and also applied a social paternalism to gain the loyalty of his workers.

Samuel Colt est un personnage hors normes. Aventurier, passionné de mécanique et de chimie, il va se révéler comme un véritable entrepreneur d’industrie. A la fois bonimenteur et séducteur, tout au long de sa vie, il va développer son invention : le revolver et pour cela devenir un véritable homme d’affaires. Il s’assure des protections juridiques pour ses brevets, profite du contexte historique (conquête de l’Ouest, guerre avec le Mexique puis guerre de Sécession), augmente la productivité de sa fabrique et fait preuve de clairvoyance en matière de publicité et de marketing promotionnel. Samuel Colt sait se servir de son entregent pour offrir des armes de luxe aux hommes clef de différents états. Il sait rationaliser son usine, conçue selon ses plans, appliquant une sorte de segmentation du travail avant la lettre et appliquer un paternalisme social pour se fidéliser ses ouvriers.

Colt entrepreneur armament historical context USA

Colt entrepreneur armement contexte historique Etats-Unis